The all-new 2024 Toyota Crown is turning heads with its daring design and impressive performance. This boldly styled sedan aims to rejuvenate interest in Toyota’s car lineup while taking on stalwart rivals like the Honda Accord, Nissan Altima, and Hyundai Sonata.
| Specification | 2.5L 4-cyl Hybrid (XLE, Limited) | 2.4L Turbo Hybrid AWD (Platinum) | Plug-in Hybrid (Platinum Premium) |
|---|---|---|---|
| Engine | 2.5L 4-cylinder Hybrid | 2.4L Turbo Hybrid | Plug-in Hybrid |
| Horsepower | 236 hp combined | 340 hp combined | 340 hp |
| MPG | 38 mpg combined (est.) | TBD | TBD |
| Price Range | $39,950 – TBA | TBA – $52,000+ | $52,000+ |
| Transmission | 8-speed automatic | 8-speed automatic | 8-speed automatic |
| Drivetrain | Electronic AWD system | Electronic AWD system | Electronic AWD system |
| Cargo Space | 15.8 cu. ft. | 15.8 cu. ft. | 15.8 cu. ft. |
| Wheelbase | 112.2 inches | 112.2 inches | 112.2 inches |
| Curb Weight | 4,100 – 4,500 lbs | 4,100 – 4,500 lbs | 4,100 – 4,500 lbs |
| The Verdict | 8/10 – Bold styling, powerful hybrids, premium features, but pricey and less roomy than rivals |
Striking Design Inside and Out
The Crown’s dramatic exterior styling is impossible to ignore, incorporating a sleek silhouette, angular body lines, and a gargantuan blacked-out grille up front. The raised rear incorporates full-width LED taillights for an instantly recognizable look. Sharp creases along the sides and sculpted wheel arches give the Crown an unmistakable road presence.
Step inside and you’re greeted by an equally avant-garde cabin highlighted by a console-mounted digital instrument cluster and a large tablet-style infotainment display angled toward the driver. Premium materials, two-tone upholstery, and ambient lighting create an upscale vibe. The sloping roofline does impede rear headroom slightly.
Three Powertrain Options
Toyota offers three different powertrain configurations for the 2024 Crown:
- Crown XLE and Limited: 2.5L 4-cylinder with Hybrid system (236 combined hp)
- Crown Platinum: 2.4L Turbo Hybrid with AWD (340 combined hp)
- Crown Platinum Premium: Plug-in Hybrid with 6.6kW battery pack (340 hp)
The standard hybrid provides solid acceleration along with an EPA-estimated 38 mpg combined. However, it’s the torque-rich turbo and plug-in hybrid setups that really bring the Crown to life with thrilling performance.
All models use an 8-speed automatic transmission and Toyota’s trail-blazing electronic clutchless all-wheel-drive system. Handling is crisp and buttoned-down thanks to the rigid chassis and adaptive dampers (Platinum trims).
High-Tech Features and Advanced Safety
Even base Crown XLE models come well-equipped with dual-zone automatic climate control, wired Apple CarPlay/Android Auto, wireless charging, and a full Toyota Safety Sense suite of advanced driver aids. Moving up the trim ladder adds niceties like a 360-degree camera system, ventilated front seats, digital key, and a premium JBL sound system.
Toyota’s new multimedia system with cloud-based navigation is optional, providing over-the-air updates and new connectivity features. The Crown is also offered with Toyota’s latest hands-free advanced driving assistance on approved roads.
Pricing and the Competition
Pricing for the 2024 Toyota Crown ranges from around $39,950 for a base XLE to over $52,000 for a fully loaded Platinum Premium plug-in hybrid. While pricey, the Crown’s cutting-edge styling and strong value proposition help justify the premium over more mainstream midsize sedans like:
- Honda Accord: $27,915 – $38,285
- Nissan Altima: $25,490 – $35,640
- Hyundai Sonata: $24,995 – $35,195
Conclusion
With its extroverted design, multiple hybrid powertrains, and a generous array of tech features, the 2024 Toyota Crown makes a bold statement in the midsize sedan class.
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It may not have the practicality or value proposition of more conventional rivals, but buyers seeking equal parts style and performance will find the Crown a refreshingly different choice.
Engine Options:
- 2.5L 4-cylinder Hybrid (236 combined hp)
- 2.4L Turbo Hybrid with AWD (340 combined hp)
- Plug-in Hybrid with 6.6kW battery pack (340 hp)
Transmission:
- 8-speed automatic
Drivetrain:
- Electronic AWD system
EPA Fuel Economy (est.):
- 2.5L Hybrid: 38 mpg combined
- Turbo/Plug-in Hybrid: TBD
Cargo Space:
- 15.8 cu. ft
Wheelbase:
- 112.2 inches
Curb Weight:
- 4,100 – 4,500 lbs
Features:
- Digital instrument cluster
- Tablet-style infotainment system
- Wireless Apple CarPlay/Android Auto
- Toyota Safety Sense suite
- Available 360-degree camera
- Ventilated front seats
- Premium JBL audio
- Over-the-air updates
- Digital key
- Advanced driver aids
The Verdict: 8/10
The 2024 Toyota Crown makes a splashy debut with daring styling, powerful yet efficient hybrid powertrains, and a long list of premium tech features. While not as roomy or affordable as mainstream midsize sedan rivals, the Crown carves out its own niche with equal emphasis on design and driving verve. Its three hybrid choices provide excellent versatility too. Minor gripes include compromised rear headroom and a higher price point, but the Crown is an exciting new player that successfully elevates Toyota’s sedan game.
